Art Direction/Branding
Project Management

Spellbook beckons you to a realm where technology and magic entwine, offering unparalleled end-to-end application design services. From consultation to implementation, the brand's visual narrative draws from ancient tomes, infusing each stage with the enchanting power of magic. Embrace the extraordinary with Spellbook's captivating logo and redefine the possibilities of tech design.


The brand's logo design mirrors the enchanting journey through a magical book, showcasing a complete 360-degree service experience, unfolding from the first to the last pages.

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The brand's logo design mirrors the enchanting journey through a magical book, showcasing a complete 360-degree service experience, unfolding from the first to the last pages.



UX Research is conducted to pinpoint personas and user journey map with 10 US travelers (Gen Z and Millennials).
After completed research and Usability Testing, the design is implemented


After the first launch of our MVP1, we approach the users at hostels and airport, and ask them to play with our app. Overall, SNEAK gets 4.8 rating on a Likert Scale of 5. Users feel satisfied with how the app works and look forward to using it sometime in the future.
