SpellBook

Embark on an extraordinary journey through the mystical realm of Spellbook, where the fusion of technology and magic unveils unparalleled application design services that transcend imagination.

YEAR
2022
CLIENT
SpellBook
PROJECT TYPE
Art Direction, Logo Design, Brand Identity
SERVICE

Art Direction/Branding

Project Management

SpellBook

Overview

From Grimoires to Gigabytes: Exploring the Magical Tech Branding

Spellbook beckons you to a realm where technology and magic entwine, offering unparalleled end-to-end application design services. From consultation to implementation, the brand's visual narrative draws from ancient tomes, infusing each stage with the enchanting power of magic. Embrace the extraordinary with Spellbook's captivating logo and redefine the possibilities of tech design.

Brand Identity

The brand's logo design mirrors the enchanting journey through a magical book, showcasing a complete 360-degree service experience, unfolding from the first to the last pages.

The brand's logo design mirrors the enchanting journey through a magical book, showcasing a complete 360-degree service experience, unfolding from the first to the last pages.

User Research

UX Research is conducted to pinpoint personas and user journey map with 10 US travelers (Gen Z and Millennials).

UX/UI Design

After completed research and Usability Testing, the design is implemented

User Feedbacks

After the first launch of our MVP1, we approach the users at hostels and airport, and ask them to play with our app. Overall, SNEAK gets 4.8 rating on a Likert Scale of 5. Users feel satisfied with how the app works and look forward to using it sometime in the future.

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