SKIN2

Cellular Elegance: Step into the captivating world where beauty and science converge in a symphony of artful visual direction, inspired by the mesmerizing images of laboratory microscopes.

YEAR
2022
CLIENT
SKIN2
PROJECT TYPE
Art Direction, Package Design
SERVICE

Creative Designer

SKIN2

Overview

Cellular Elegance: Step into the captivating world where beauty and science.

Step into the captivating world of SKIN2, where beauty and science converge in a symphony of artful branding. Inspired by the mesmerizing visuals of laboratory microscopes, this portfolio takes you on an extraordinary journey through the Laboratory of Beauty. The art direction ingeniously incorporates intricate cellular gradients, mirroring the harmonious fusion of cutting-edge research and elegance. Witness the transformation of SKIN2's brand identity as vibrant hues transition seamlessly into gentle pastels, symbolizing the core of scientific precision blending effortlessly with purity. Immerse yourself in the captivating aesthetics of SKIN2, where the microscopic beauty of cells breathes life into a captivating tale of innovation and radiance."

Brand Identity

User Research

UX Research is conducted to pinpoint personas and user journey map with 10 US travelers (Gen Z and Millennials).

UX/UI Design

After completed research and Usability Testing, the design is implemented

User Feedbacks

After the first launch of our MVP1, we approach the users at hostels and airport, and ask them to play with our app. Overall, SNEAK gets 4.8 rating on a Likert Scale of 5. Users feel satisfied with how the app works and look forward to using it sometime in the future.

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